{"id":2945,"date":"2024-12-11T18:24:22","date_gmt":"2024-12-11T16:24:22","guid":{"rendered":"https:\/\/tidart.com\/blog\/?post_type=noticias-boletines&#038;p=2945"},"modified":"2025-01-03T15:05:02","modified_gmt":"2025-01-03T13:05:02","slug":"se-simplifica-la-gestion-de-first-party-data","status":"publish","type":"noticias-boletines","link":"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/","title":{"rendered":"Se simplifica la gesti\u00f3n de first-party data"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2946\" src=\"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x.png\" alt=\"\" width=\"1617\" height=\"383\" srcset=\"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x.png 1617w, https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x-300x71.png 300w, https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x-1024x243.png 1024w, https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x-768x182.png 768w, https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x-1536x364.png 1536w\" sizes=\"(max-width: 1617px) 100vw, 1617px\" \/><\/p>\n<p class=\"p1\"><b>Google present\u00f3 el pasado octubre Google Ads Data Manager para simplificar la forma en que las marcas conectan y utilizan sus datos propios<\/b><span class=\"s1\"> con las soluciones publicitarias ofrecidas por el soporte.<\/span><\/p>\n<p class=\"p3\"><span class=\"s2\"><a href=\"https:\/\/blog.google\/products\/ads-commerce\/simplifying-the-management-of-your-first-party-data\/?utm_source=substack&amp;utm_medium=email\" target=\"_blank\" rel=\"noopener\">La aplicaci\u00f3n re\u00fane todos los controles de gesti\u00f3n de datos<\/a><\/span> first-party en un solo lugar, lo que permite \u201cgenerar ingresos incrementales y mejores resultados para el negocio\u201d. Adem\u00e1s, seg\u00fan ha explicado Google, Google Ads Data Manager <span class=\"s3\"><b>no requiere conocimientos previos<\/b><\/span> de programaci\u00f3n, facilitando as\u00ed la gesti\u00f3n de datos.<\/p>\n<p class=\"p1\"><span class=\"s1\">Google Ads Data Manager se est\u00e1 implementando y <\/span><b>estar\u00e1 disponible de forma generalizada en Google Ads a principios de 2024. <\/b><\/p>\n","protected":false},"template":"","wf_noticias-boletines_folders":[228],"class_list":{"0":"post-2945","1":"noticias-boletines","2":"type-noticias-boletines","3":"status-publish","5":"entry","6":"has-post-thumbnail"},"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Se simplifica la gesti\u00f3n de first-party data - Tidart<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Se simplifica la gesti\u00f3n de first-party data - Tidart\" \/>\n<meta property=\"og:description\" content=\"Google present\u00f3 el pasado octubre Google Ads Data Manager para simplificar la forma en que las marcas conectan y utilizan sus datos propios con las soluciones publicitarias ofrecidas por el [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/\" \/>\n<meta property=\"og:site_name\" content=\"Tidart\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-03T13:05:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1617\" \/>\n\t<meta property=\"og:image:height\" content=\"383\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/\",\"url\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/\",\"name\":\"Se simplifica la gesti\u00f3n de first-party data - Tidart\",\"isPartOf\":{\"@id\":\"https:\/\/tidart.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x.png\",\"datePublished\":\"2024-12-11T16:24:22+00:00\",\"dateModified\":\"2025-01-03T13:05:02+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/#primaryimage\",\"url\":\"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x.png\",\"contentUrl\":\"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x.png\",\"width\":1617,\"height\":383},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/tidart.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Noticias boletines\",\"item\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Se simplifica la gesti\u00f3n de first-party data\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tidart.com\/blog\/#website\",\"url\":\"https:\/\/tidart.com\/blog\/\",\"name\":\"Tidart\",\"description\":\"Digital Media &amp; Data Agency\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tidart.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Se simplifica la gesti\u00f3n de first-party data - Tidart","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/","og_locale":"es_ES","og_type":"article","og_title":"Se simplifica la gesti\u00f3n de first-party data - Tidart","og_description":"Google present\u00f3 el pasado octubre Google Ads Data Manager para simplificar la forma en que las marcas conectan y utilizan sus datos propios con las soluciones publicitarias ofrecidas por el [&hellip;]","og_url":"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/","og_site_name":"Tidart","article_modified_time":"2025-01-03T13:05:02+00:00","og_image":[{"width":1617,"height":383,"url":"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/","url":"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/","name":"Se simplifica la gesti\u00f3n de first-party data - Tidart","isPartOf":{"@id":"https:\/\/tidart.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/#primaryimage"},"image":{"@id":"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/#primaryimage"},"thumbnailUrl":"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x.png","datePublished":"2024-12-11T16:24:22+00:00","dateModified":"2025-01-03T13:05:02+00:00","breadcrumb":{"@id":"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/#primaryimage","url":"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x.png","contentUrl":"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/GOOGLE-ADS@3x.png","width":1617,"height":383},{"@type":"BreadcrumbList","@id":"https:\/\/tidart.com\/blog\/noticias-boletines\/se-simplifica-la-gestion-de-first-party-data\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tidart.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Noticias boletines","item":"https:\/\/tidart.com\/blog\/noticias-boletines\/"},{"@type":"ListItem","position":3,"name":"Se simplifica la gesti\u00f3n de first-party data"}]},{"@type":"WebSite","@id":"https:\/\/tidart.com\/blog\/#website","url":"https:\/\/tidart.com\/blog\/","name":"Tidart","description":"Digital Media &amp; Data Agency","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tidart.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"}]}},"_links":{"self":[{"href":"https:\/\/tidart.com\/blog\/wp-json\/wp\/v2\/noticias-boletines\/2945"}],"collection":[{"href":"https:\/\/tidart.com\/blog\/wp-json\/wp\/v2\/noticias-boletines"}],"about":[{"href":"https:\/\/tidart.com\/blog\/wp-json\/wp\/v2\/types\/noticias-boletines"}],"wp:attachment":[{"href":"https:\/\/tidart.com\/blog\/wp-json\/wp\/v2\/media?parent=2945"}],"wp:term":[{"taxonomy":"wf_noticias-boletines_folders","embeddable":true,"href":"https:\/\/tidart.com\/blog\/wp-json\/wp\/v2\/wf_noticias-boletines_folders?post=2945"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}