{"id":2981,"date":"2024-12-11T19:01:08","date_gmt":"2024-12-11T17:01:08","guid":{"rendered":"https:\/\/tidart.com\/blog\/?post_type=noticias-boletines&#038;p=2981"},"modified":"2025-01-03T14:59:40","modified_gmt":"2025-01-03T12:59:40","slug":"microsoft-anade-nuevas-estrategias-de-puja-a-los-anuncios-de-su-audience-network","status":"publish","type":"noticias-boletines","link":"https:\/\/tidart.com\/blog\/noticias-boletines\/microsoft-anade-nuevas-estrategias-de-puja-a-los-anuncios-de-su-audience-network\/","title":{"rendered":"Microsoft a\u00f1ade nuevas estrategias de puja a los anuncios de su Audience Network"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2982\" src=\"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/tiktok-3-copia@3x.png\" alt=\"\" width=\"1616\" height=\"384\" srcset=\"https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/tiktok-3-copia@3x.png 1616w, https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/tiktok-3-copia@3x-300x71.png 300w, https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/tiktok-3-copia@3x-1024x243.png 1024w, https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/tiktok-3-copia@3x-768x182.png 768w, https:\/\/tidart.com\/blog\/wp-content\/uploads\/2024\/12\/tiktok-3-copia@3x-1536x365.png 1536w\" sizes=\"(max-width: 1616px) 100vw, 1616px\" \/><\/p>\n<p class=\"p1\"><span class=\"s1\"><a href=\"https:\/\/www.searchenginejournal.com\/microsoft-ads-announces-new-bid-strategies-for-audience-ads\/500506\/?utm_source=substack&amp;utm_medium=email#close\" target=\"_blank\" rel=\"noopener\">La empresa ha incorporado <\/a><\/span>dos <span class=\"s2\"><b>nuevas estrategias de puja automatizada<\/b><\/span> para todos los anuncios de su Audience Network:<\/p>\n<ul>\n<li class=\"p3\"><span class=\"s2\"><b>Maximizar conversiones:<\/b><\/span> Permite a los anunciantes obtener la mayor cantidad de conversiones posible dentro de su presupuesto. Incluye la opci\u00f3n de establecer un CPC m\u00e1ximo o un l\u00edmite de CPA.<\/li>\n<li class=\"p3\"><span class=\"s2\"><b>Target CPA: <\/b><\/span>Busca maximizar las conversiones al alcanzar el coste por adquisici\u00f3n (CPA) espec\u00edfico establecido por los anunciantes.<\/li>\n<\/ul>\n","protected":false},"template":"","wf_noticias-boletines_folders":[228],"class_list":{"0":"post-2981","1":"noticias-boletines","2":"type-noticias-boletines","3":"status-publish","5":"entry","6":"has-post-thumbnail"},"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Microsoft a\u00f1ade nuevas estrategias de puja a los anuncios de su Audience Network - Tidart<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tidart.com\/blog\/noticias-boletines\/microsoft-anade-nuevas-estrategias-de-puja-a-los-anuncios-de-su-audience-network\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Microsoft a\u00f1ade nuevas estrategias de puja a los anuncios de su Audience Network - 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