{"id":3281,"date":"2025-01-14T12:24:56","date_gmt":"2025-01-14T10:24:56","guid":{"rendered":"https:\/\/tidart.com\/blog\/?post_type=noticias-boletines&#038;p=3281"},"modified":"2025-01-14T12:24:57","modified_gmt":"2025-01-14T10:24:57","slug":"google-integra-customer-match-a-ga4-para-facilitar-campanas-de-remarketing","status":"publish","type":"noticias-boletines","link":"https:\/\/tidart.com\/blog\/noticias-boletines\/google-integra-customer-match-a-ga4-para-facilitar-campanas-de-remarketing\/","title":{"rendered":"Google integra Customer Match a GA4 para facilitar campa\u00f1as de remarketing"},"content":{"rendered":"\n<p><br>Google ha lanzado <a href=\"https:\/\/searchengineland.com\/google-analytics-customer-match-448911?utm_source=substack&amp;utm_medium=email\" target=\"_blank\" rel=\"noreferrer noopener\">Customer Match<\/a> para audiencias en Analytics, lo que permitir\u00e1 a los <strong>anunciantes utilizar datos propios (first-party data) para una segmentaci\u00f3n m\u00e1s precisa<\/strong> y facilitar sus campa\u00f1as de remarketing.<\/p>\n","protected":false},"template":"","wf_noticias-boletines_folders":[234],"class_list":{"0":"post-3281","1":"noticias-boletines","2":"type-noticias-boletines","3":"status-publish","5":"entry"},"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google integra Customer Match a GA4 para facilitar campa\u00f1as de remarketing - Tidart<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tidart.com\/blog\/noticias-boletines\/google-integra-customer-match-a-ga4-para-facilitar-campanas-de-remarketing\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google integra Customer Match a GA4 para facilitar campa\u00f1as de remarketing - Tidart\" \/>\n<meta property=\"og:description\" content=\"Google ha lanzado Customer Match para audiencias en Analytics, lo que permitir\u00e1 a los anunciantes utilizar datos propios (first-party data) para una segmentaci\u00f3n m\u00e1s precisa y facilitar sus campa\u00f1as de [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tidart.com\/blog\/noticias-boletines\/google-integra-customer-match-a-ga4-para-facilitar-campanas-de-remarketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Tidart\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-14T10:24:57+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/google-integra-customer-match-a-ga4-para-facilitar-campanas-de-remarketing\/\",\"url\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/google-integra-customer-match-a-ga4-para-facilitar-campanas-de-remarketing\/\",\"name\":\"Google integra Customer Match a GA4 para facilitar campa\u00f1as de remarketing - Tidart\",\"isPartOf\":{\"@id\":\"https:\/\/tidart.com\/blog\/#website\"},\"datePublished\":\"2025-01-14T10:24:56+00:00\",\"dateModified\":\"2025-01-14T10:24:57+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/google-integra-customer-match-a-ga4-para-facilitar-campanas-de-remarketing\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tidart.com\/blog\/noticias-boletines\/google-integra-customer-match-a-ga4-para-facilitar-campanas-de-remarketing\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/google-integra-customer-match-a-ga4-para-facilitar-campanas-de-remarketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/tidart.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Noticias boletines\",\"item\":\"https:\/\/tidart.com\/blog\/noticias-boletines\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Google integra Customer Match a GA4 para facilitar campa\u00f1as de remarketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tidart.com\/blog\/#website\",\"url\":\"https:\/\/tidart.com\/blog\/\",\"name\":\"Tidart\",\"description\":\"Digital Media &amp; 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