{"id":3646,"date":"2025-07-23T10:21:48","date_gmt":"2025-07-23T08:21:48","guid":{"rendered":"https:\/\/tidart.com\/blog\/?p=3646"},"modified":"2025-07-23T10:43:36","modified_gmt":"2025-07-23T08:43:36","slug":"havas-adquiere-la-agencia-indie-lider-en-performance-digital-tidart","status":"publish","type":"post","link":"https:\/\/tidart.com\/blog\/actualidad-tidart\/havas-adquiere-la-agencia-indie-lider-en-performance-digital-tidart\/","title":{"rendered":"Havas adquiere la agencia indie l\u00edder en performance digital Tidart"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.havas.com\/press_release\/havas-acquires-leading-independent-spanish-digital-performance-agency-tidart\/\">Havas<\/a> <strong>sigue reforzando sus capacidades globales en performance y en e-commerce con la adquisici\u00f3n de Tidart en Espa\u00f1a<\/strong>. Tidart mantendr\u00e1 su marca y estructura operativa, y se incorporar\u00e1 a la red de Havas Media Network en su divisi\u00f3n de Havas Market. Esta operaci\u00f3n ampl\u00eda el expertise de Havas en performance digital, mejorando su capacidad para ofrecer mayor valor y fomentar el crecimiento sostenido del negocio de sus clientes.<\/p>\n\n\n\n<p><strong>Antonio Ram\u00edrez, CEO de Tidart<\/strong>, continuar\u00e1 en su cargo, garantizando la continuidad del exitoso modelo que ha posicionado a Tidart como l\u00edder en soluciones digitales de performance y e-commerce. El equipo de la agencia, compuesto por m\u00e1s de 40 profesionales, se incorporar\u00e1 a la familia Havas, traslad\u00e1ndose a las oficinas de Havas Village Madrid.<\/p>\n\n\n\n<p>Fundada en 2012, <strong>Tidart destaca en el sector por su compromiso constante con la innovaci\u00f3n y la excelencia en el ecosistema digita<\/strong>l. Especializada en la fusi\u00f3n de tecnolog\u00eda e innovaci\u00f3n aplicadas a la planificaci\u00f3n digital, la agencia ofrece a anunciantes y marcas servicios de paid media desarrollando estrategias totalmente personalizadas en base a los objetivos de cada cliente. Desde la definici\u00f3n estrat\u00e9gica hasta la planificaci\u00f3n y compra de medios, aplicando tecnolog\u00eda propia y de vanguardia para optimizar la inversi\u00f3n publicitaria en todas etapas del embudo de conversi\u00f3n.<\/p>\n\n\n\n<p><strong>Yannick Bollor\u00e9, CEO de Havas<\/strong>, declar\u00f3: \u201cEstoy encantado de dar la bienvenida a Antonio y al extraordinario equipo de Tidart a la familia Havas. Esta adquisici\u00f3n refuerza nuestro firme compromiso de empoderar a los clientes a trav\u00e9s del potencial transformador del performance digital. Con la probada experiencia de Tidart en performance y en e-commerce, estamos en una posici\u00f3n privilegiada para ofrecer estrategias innovadoras que generen mayor valor y aceleren el crecimiento empresarial de nuestros clientes, tanto en Espa\u00f1a como en los mercados internacionales.\u201d<\/p>\n\n\n\n<p>En palabras de <strong>Jorge Irizar, Global COO y CEO Havas Media Network Espa\u00f1a<\/strong>: \u201cCon la compra de Tidart avanzamos firmemente en nuestra estrategia de diversificaci\u00f3n del negocio, con un foco muy claro y espec\u00edfico en las \u00e1reas clave de Performance y de eCommerce. Esta operaci\u00f3n no solo refuerza nuestras capacidades en estos \u00e1mbitos, sino que tambi\u00e9n nos permite ofrecer a nuestros clientes soluciones m\u00e1s integradas, innovadoras y orientadas a resultados, en un entorno cada vez m\u00e1s digitalizado y competitivo.\u201d<\/p>\n\n\n\n<p>Para Antonio Ram\u00edrez, CEO de Tidart: \u201c<strong>Estamos muy ilusionados de comenzar esta nueva etapa junto a Havas. Esta operaci\u00f3n representa una alianza estrat\u00e9gica ideal, que combina nuestras capacidades especializadas con la solidez y el alcance global de una red consolidada como Havas Media Network<\/strong>, referente en tecnolog\u00eda, innovaci\u00f3n y soluciones de eCommerce. Esta integraci\u00f3n nos sit\u00faa en una posici\u00f3n privilegiada para seguir creciendo, ampliando nuestra propuesta de valor y ofreciendo a nuestros clientes soluciones a\u00fan m\u00e1s completas, eficaces y alineadas con los retos actuales del entorno digital.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Havas sigue reforzando sus capacidades globales en performance y en e-commerce con la adquisici\u00f3n de Tidart en Espa\u00f1a. Tidart mantendr\u00e1 su marca y estructura operativa, y se incorporar\u00e1 a la [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":3651,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":"","_wp_rev_ctl_limit":""},"categories":[192,220],"tags":[249],"class_list":{"0":"post-3646","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-actualidad-tidart","8":"category-destacados","9":"tag-havas","10":"entry"},"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Havas adquiere la agencia indie l\u00edder en performance digital Tidart - Tidart<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tidart.com\/blog\/actualidad-tidart\/havas-adquiere-la-agencia-indie-lider-en-performance-digital-tidart\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Havas adquiere la agencia indie l\u00edder en performance digital Tidart - Tidart\" \/>\n<meta property=\"og:description\" content=\"Havas sigue reforzando sus capacidades globales en performance y en e-commerce con la adquisici\u00f3n de Tidart en Espa\u00f1a. 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